Microsoft cuts price of High end Surface tablet



Microsoft knocked off $100 from its top-of-the-line tablet, the Surface Pro, this weekend. The hybrid tablet/PC, which is competing against Apple's iPad and devices that use Google's Android system, now starts at $899 for the model with 128 GB of storage.

The news comes a few weeks after Microsoft cut the price of its cheaper Surface RT tablet, which competes with the iPad, by 30 percent from $500 to $350.


There was no immediate comment from Microsoft on the price change.

The company was forced to take a $900 million writedown on the Surface RT due to unsold inventory. Later, it was revealed that Microsoft's entire Surface business only generated $853 million in revenue for the company.

Surface was introduced as a platform for Microsoft's new Windows 8 operating system, which was launched at the same time in a bid to make up for ground lost to Apple and Google in the mobile domain.

This price cut could also be a sign that Microsoft is gearing up to launch a new generation of Surface tablets that run on Intel's new "Haswell" processors. Those processors are very powerful and allow incredible battery life.

0 comments:

Copyright © 2013 Brandxodus and Blogger Templates - Anime OST.