When brands get creative! Thank you for a good start to the week, Etisalat :D. Enjoy!!!

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Foremost African Financial Institution, Guaranty Trust Bank plc has announced the start of its 2014 annual GTCrea8 Promo campaign for Nigerian undergraduates, an initiative aimed at rewarding the Bank’s customers studying in tertiary institutions across the nation.  While explaining the details of the campaign, the Managing Director/CEO of Guaranty Trust Bank plc told journalists that the 9 month initiative provides a unique avenue for the Bank to stay in touch and reward its GTCRea8 eSavers customers, who have a unique role to play in the continent’s future development.

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Following the successful extension of its Asha smartphone range, Nokia has announced the launch of The Asha Collection By You, a competition-based campaign that offer users of the Asha Ice range of phones to show off their unique fashion style and get the chance to design their own fashion label.

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Mouka Limited has emphasized the benefits of healthy sleep at an event to mark the 2014 World Sleep Day in Lagos, Nigeria.

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The Africa Finance Corporation (AFC), an African-led multilateral development financial institution whose mission is to improve African economies by proactively developing and financing infrastructure assets announces details of its inaugural Summit. 

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L-R: Principal Assistant Registrar, Student Affairs Division, University of Lagos, Mrs Aderonke Asiwaju; Assistant Registrar (Counseling), the University of Lagos, Mrs Janet Aregbesola; Head, Sustainability and Responsibility, Mrs Adrianne Nwagwu; Responsible Drinking Manager, Mrs Chukwunonso Ndukwe, both of Guinness Nigeria, and Admin Officer, University of Lagos Counseling Center, Mr Olayinka Omotola, during the Guinness Nigeria Responsible Drinking Talk at the Orientation Programme organized for new students held at the University’s Auditorium

As part of efforts to promote responsible drinking and guide against alcohol misuse, Guinness Nigeria has extended its bespoke DRINKiQ workshop to new intakes of the University of Lagos. DRINKiQ is an interactive platform that aims to enlighten participants on the effects of alcohol and equip them with the relevant information on how to drink responsibly.

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In line with its thought leadership trend on promoting good sleep, leading mattress manufacturer, Mouka Limited, will join the rest of the world to celebrate World Sleep Day, an annual event which comes up this year on March 14^th is aimed to celebrate the benefits of good and healthy sleep and to draw society’s attention to the burden of sleep problems.

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